Let Us Grow Your
Estate Planning Practice For You,
So You Don’t Have To
We Are The Premier Marketing Agency Serving Estate Planning Lawyers
Like You. Join Our Free Membership Below.
“[EstateProMarketer CEO] Nate Hagerty is an acknowledged expert at using email, social media and website marketing to grow any firm … his strategies are a MUST for any small business owner who wants to grow their firm.” -Brian Tracy, World-Renowned Business Coach
ATTRACT (AND KEEP) MORE ESTATE PLANNING CLIENTS TO BUILD THE FIRM YOU’VE ALWAYS WANTED
Smart estate planning lawyers understand that in order to build a long-term business — with regular referrals, rock-solid client loyalty, local market dominance and rising profits — that they must leverage their most important asset. And they recognize that this asset is NOT their office, their staff, or even their knowledge of the legal code. (Watch the video above, in the instance that you don’t know what it is…) They also take advantage of other people’s proven marketing data and experience, and they model the strategies of successful industry leaders and innovators.
MEMBERSHIP BENEFITS
ESTATEPROMARKETER MEMBERS ENJOY …
Insider information on major changes and best strategies for new marketing platforms which are transforming the landscape for estate planning firms and solo practitioners
First-looks at concierge marketing services, using the primary marketing channels in fresh, authoritative and relationship-oriented ways
Free marketing blueprints and other tools, regularly-updated and with full license for your immediate use in growing your firm
The most up-to-date business growth tactics, so you see trends before they sweep the industry and you ride waves rather than being drowned by them
Free live webinars (including our Authors & Experts Interview Series) designed to deliver easy-to-implement action steps so you can finally build the firm you’ve always wanted
Exclusive access to a variety of resources built by marketing experts, tested and used in the real-world growth of hundreds legal and professional service firms (not just assumptions, theory, or “what everyone else is doing”)
Growing Your Firm Demands More Than A Website.
You Need An Online Marketing Machine.
Just a few of the component parts of an online marketing machine
1. CUSTOM WEBSITE DESIGN WITH SEO & UXO
The locus of our Online Marketing Machine is a custom built website that incorporates a comprehensive SEO & UXO strategy. Our website strategy is not “one-size fits all”. We hand build our websites to specifically target the types of clients you want. We then produce fresh, relevant and valuable content for our sites on a weekly basis to speak to and attract those leads. Our website designs are aesthetically appealing, well-designed and come standard with expert level content for all of your services. However, making a pretty website is not our primary mission. What makes our websites function as a key part of the Online Marketing Machine is what is “under the hood”. Google’s search algorithm is not a static entity. Neither is our SEO strategy. The SEO strategy we implement in all of our websites represents an industry-leading plan that has produced consistent results for CPA’s and professional firms across the country. Our SEO strategy is not an upcharge. It is a premium feature that comes standard with every website that we build, along with custom weekly blogging, secure hosting, free site edits, and much more.
2. RELATIONAL EMAIL MARKETING
Having an effective email program undergirds EVERY successful online marketing platform. However, too many estate planning lawyers haven’t leveraged its power because they are stuck in the “Monthly Newsletter” paradigm. And that’s too bad, because it is the foundation for skyrocketed growth for the best professional service firms. Our email marketing program is our flagship program and it is a full, done-for-you experience. We can work within your own Infusionsoft account, or (even better for you) there is no need for you to purchase any kind of email broadcasting platform whatsoever. Our emphasis is on relationship-oriented, weekly nurture emails that build deeper connections and which sell your services — so that when the prospect is ready, there is simply no other option but for them to contact YOU.
3. ROBUST SOCIAL MEDIA PRESENCE
Biggest sin in online marketing: no Facebook presence. Second biggest sin? A social media presence that hasn’t posted in weeks or months. With EstateProMarketer’s social media feed program, every aspect of your social media presence (posting daily, handling replies, building connections and creating actual LEADS from social media) is handled by an expert team who have been managing social media accounts for lawyers since 2011. We invented the “social media management” niche for CPA’s, were the first to serve estate planning firms in 2011 (under our sister agency), and have built hundreds of social media platforms for firms across North America.
4. LOCAL LISTINGS DOMINATION
The problem for estate lawyers is NOT that there is a lack of people using search engines like Google and Bing to find local estate planners. The data does not lie. There are thousands of people every month in every market, large and small, who are using those search engines to find trustworthy local lawyers. The real problem is that your website does not show up for those relevant searches. A litany of properly established local listing profiles will lead to an explosion of visibility for your website and will solidify your website’s position for top level keywords. Our aim with our local listings strategy (which also comes standard with all of our custom website buildouts), is local market domination. Outside your firm’s main website, local listings sites are the most influential and powerful sources of new clients for service professionals. Yelp, Bing Places, Apple Maps, Google My Business and other such channels are where new business is now being won. But only for those who know how to do it right, and can stay on top of every new development.
We’re All Here To Serve You And Your Firm
How To Find More Good Clients For Your Estate Planning Firm
I get asked regularly what is the “best” marketing tool to bring in new clients. Well the answer might surprise you — because you already have it. It’s your client list. Yes, you heard me right. And the sad reality is that most estate planning lawyers -- with reams of...
Get Back To The Fundamentals To Effectively Market Your Estate Planning Practice
If you’ve been in business for yourself for any period of time, you’ve figured out that new clients do not come into your law practice on their own. It takes work to grow your practice, and it simply doesn’t pay to chase after every shiny new marketing technique out...
The Business Myth That Trips So Many
For most of my business life I’ve been the type of person who always wanted to learn how do everything myself. Even things like fixing code on web pages. It was so difficult explaining what I wanted or finding someone who could fix it, I just learned it and repaired...
More Info
